Marc&Anna

DON'T LOSE SIGHT

RNIB work at supporting blind and partially sighted people. We were taken on for a campaign to encourage people to get tested for glaucoma, an eye disease which can result in loss of sight.

We wrote with copy straplines highlighting every day important things that you may miss if you lost your eye sight. We commissioned photographer Linda Brownlee to shoot these beautiful portraits, and cropped in on them close to focus on the eyes.

RNIB poster 1 RNIB poster 2 RNIB poster 3 RNIB poster 4